Floral Park Graphic Design & Logos: Reflect Your Greatness Prospects Perceive Visuals Faster than Text To say prospects are visual is an understatement. We perceive images 50,000 times faster than we can read and understand the written word. Our brains are wired to perceive and react to images in nature. Text is not a natural occurrence, and our brains are forced through a relatively slow process of interpretation. Given the accelerated pace of life, short attention spans and the greater ease of absorbing images, it is clear that superb visuals are vital to your marketing in Floral Park. Be honest, where did your eye go first - the photos or the text? That's where graphic design comes into play. You Have Seconds to Capture Attention When businesses are trying to reach new customers, they may have seconds to capture new interest. Many prospects decide in a matter of mere seconds whether to continue reviewing a web page, video, brochure or other piece of information. Your visuals need to capture your prospects' interest - with little to no reading required. A brilliantly written sales letter doesn't do much good if no one reads it. Strong visuals can capture attention and draw in your prospects. Original Designs are Important Let your original designs reflect how you are an original. Too many businesses in Floral Park use the same 20 stock photos and logos for everything. Original photos and distinctive professional photographs can have an impact. Be distictive. Having something original to see - whether original photographs, drawings, graphics or compilations - give the viewer something new to engage with. Users are happy to give their attention - if it is of interest to them. Make it eye catching, and let them engage. What Do Your Images Say about You? Prospects browsing the web in Floral Park are extremely visual - drawn to the most inspiring images - and your graphic design and logo can have a major impact on how they perceive you. Do your graphics and images reflect your business's excellence? Are your visuals eye-catching, stimulating and engaging? Do your visitors want to take a closer look at your website, brochure or business card and feel compelled to learn more? If not, they will skip over you and go elsewhere. You need something eye-catching to get their attention. From web pages to display ads, business cards to logos, they all matter. Developing a consistent graphic design across all media helps give a professional and unified image of you across all platforms. Images are so important, they play a key role in other advertising as well. Our SEO professionals depend on strong visuals for engagement. Our Long Island web design gurus focuses on strong visual presentation. Even social media for business services can benefit, as user experience plays a part in campaign response rates. Yes, even those at our local advertising agency in Nassau County understand the power of visuals. With Graphic Design, Perception is Everything Prospects believe and internalize what they see. Is your design sloppy? Messy? Carelessly laid out? Does it send the wrong message to your prospects? On the other hand, many small businesses in Floral Park make a tremendous impression through visual design. Prospects attribute competency, skill, knowledge and professionalism based on what they see - which may have no correlation to the business itself. Don't scare away prospects with the wrong image. Design a strong visual presence that attracts the customers you want. Weak Visuals Cost You Attention & Business in Floral Park Having a weak visual presence isn't just undesirable. It is impactful on your bottom line. You want to attract new customers in Floral Park. You want your marketing to work for you to attract prospects for your sales team. The sales process is actually a detailed process, only ending in the sale. If any step along the process is broken, sales can't happen. Without sales, you lose opportunity, revenue and profits. Sales starts with marketing, and marketing requires attention & engagement: Attract prospects to your web site. In just 3-5 seconds they decide to stay or leave. If they stay, you have 5-15 seconds to grab their interest. If they make it to the bottom of the page, they should contact you. You have what they need, they'd be foolish to go elsewhere! Maximize Your Campaign Results with Graphic Design You spend a lot of time and money driving prospects from Floral Park to your web site. You've run SEO, AdWords, Facebook and other media. You've gotten them to the door, but then what? Even Though it is Art, it is a Numbers Game Let's say you drive in 1000 visitors to your website. Of those, 100 read on, and 20 inquire. What happened to the rest? They weren't engaged. They weren't pulled in. Now let's say you drive in 1000 visitors to your site. Of those, 200 read on, and 40 inquire. Congratulations, you've just doubled sales by designing a better site. Oh, and best of all - you did NOT have to double your budget! It isn't about spending more. It is about being smarter with what you spend, and delivering a better user experience to close more business! Here's a secret: our display ads experts in Suffolk County and our remarketing agency in NY both focus on strong visuals for higher click through rates and cheaper leads. Visuals can't be underestimated, even when we are providing lead generation and online marketing consulting services. Contact Us to Discuss Your Graphic Design & Logo Projects As you can see, we are marketers. We focus not only on design, but on the impact of that design on prospects in Floral Park. We bring real results to businesses. We focus on increasing sales, profits and growth for our clients. We look forward to doing the same for you. Allow our website design company In Floral Park to help you to succeed. Great designs created by our website design experts can help and drive results! If you would like to schedule a meeting to discuss your goals and challenges, we'd like to hear from you. If you need other services such as our pay per click advertising agency feel free to call! Please complete the form below, call (888) 420-0063 or follow this link to schedule a call on our calendar. We look forward to hearing from you! 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